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How to Change Your Facebook Page Name (Updated June 2020)
You’re feeling pretty good about your presence on Facebook. You’ve set up a page for your business, organization, or group. You’ve promoted it sufficiently and even have a following. Then you notice...
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Facebook Begins to Offer Email Marketing, Plus 4 Tips For Your Email Campaigns
We’ve told you before how important email marketing can be to your digital efforts in our Comprehensive Guide for Email Marketing, so you already know that you should probably have a robust email...
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What is the Social Media Impact on SEO? Decoding Matt Cutts’ 2014 Response...
We’ve all heard the hogwash that social media activity doesn’t improve SEO rankings. We also understand that Google itself contributed to this potential misconception. Back in 2014, Matt Cutts—then a...
View ArticleFacebook Page vs. Facebook Profile: What Is The Difference?
When you hear about Facebook Page vs. Facebook Profile for a business, it is easy to get confused between the two – and it also confuses your consumers in the process. Therefore it is essential to keep...
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How to Set Up Facebook Ad Manager
Facebook has over 1.8 billion active users worldwide. The platform dominates the attention spans of millions. Therefore, Facebook launched its very own advertising platform that made it an instant...
View ArticleHow to Create a Facebook Shop for Your Business
Are you a business that sells products? If yes, then you must consider making a Facebook shop a part of your marketing strategy to establish your brand’s digital footprint. Facebook allows businesses...
View ArticleHow to Use Facebook Business Manager
If you are a business using Facebook to promote your products and service, you must use Facebook Business Manager. It is an essential tool that keeps your business assets on Facebook secured,...
View ArticleHow Does Facebook Business Manager Work
Facebook Business Manager caters to businesses of different sizes and serves as an ideal one-stop solution to marketing and advertising management challenges. If your business uses Facebook to thrive,...
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Social Media Guide: How to Use Social Media to Grow Your Business
You probably know your brand should be on social media. And maybe you even have an existing presence. But we’re here to tell you that simply being “on” isn’t enough. We’re also here to give you the...
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What is Social Commerce? Does It Matter In B2B?
Social commerce is a fairly new term, but its definition is growing more clear as time goes on and more companies apply it to their digital marketing efforts. Simply put, social commerce is the use of...
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